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Comment le quali peut-il soutenir un processus d’innovation récurrent ? -
How to evaluate consumer logics within a new market in order to orient the development of your offer? -
How can you stretch your brand without going the wrong way ? -
How can you pivot your core mission to better meet today’s consumer? -
How might inflation impact demand for your product? -
How can you estimate consumer demand and willingness-to-pay for low-carbon alternatives? -
How can you unpack consumer behaviour to evaluate new business potential? -
What is the role of a shopping mall in an increasingly digital world? -
How can you devise an effective go-to-market plan when introducing a new product category?
Consulting services
Our consulting services are designed to help our clients derive value and solve some of the most pressing issues when it comes to strategic marketing. The services are grouped into five pillars: consumer insights, marketing strategy, pricing & margin excellence, branding and innovation. We bring deep knowledge and expertise in each of these five areas, but we also create cross-functional value by adopting a holistic perspective.
Consumer Insight
Our consumer insights practice offers a wide spectrum of quantitative and qualitative approaches to understanding consumer motivations, expectations, needs, behaviors, perceptions and attitudes.
Marketing strategy
Our marketing strategy practice offers a fool-proof support to position brands and products. With a strategy on profit, we bring everything together in a clear and succinct Marketing Plan.
Brand
Our branding and communication practice offers a clear brand architectures and 360 communication strategy in order for our client to deliver the right message, for the right target, in the right medium.
Pricing
Our pricing practice offers a strategy of value-bases pricing optimization for new product launches and existing product portfolios in order to improve profitability.
Innovation
Our innovation practice offers an expertise in consumer insights, new product development and pricing to ensure our clients bring value-creating products and services to the market.
Consumer Insight
Our consumer insights practice offers a wide spectrum of quantitative and qualitative approaches to understanding consumer motivations, expectations, needs, behaviors, perceptions and attitudes.
Marketing strategy
Our marketing strategy practice offers a fool-proof support to position brands and products. With a strategy on profit, we bring everything together in a clear and succinct Marketing Plan.
Brand
Our branding and communication practice offers a clear brand architectures and 360 communication strategy in order for our client to deliver the right message, for the right target, in the right medium.
Pricing
Our pricing practice offers a strategy of value-bases pricing optimization for new product launches and existing product portfolios in order to improve profitability.
Innovation
Our innovation practice offers an expertise in consumer insights, new product development and pricing to ensure our clients bring value-creating products and services to the market.
Our Work
A few of the engagements that have kept us
busy over the past few years.
Our Team
Our Clients
A few of the most recent and most regular clients we've helped.
Get in touch